Create your own buyer personas with our guide

 

Learn about buyer personas and how they can add valuable insight into your B2B marketing activities in our in-depth guide, featuring practical examples from the Building & Construction industry.

In this guide you'll learn about:

  • Buyer personas & negative personas
  • How you can use personas
  • The buyer's journey
  • How to create personas
  • PLUS receive access to free templates to help build your very own persona
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Download the Buyer Persona Guide & Template