By taking a strategic approach to content marketing, you’ll focus your effort on your target market, which will give you better returns than running a haphazard, uncoordinated approach.

Work through our template to create a laser-focused content marketing strategy for your business that won’t waste your time and marketing budget.

In this template you'll cover:

• Getting to know your own business
• Getting to know your target market
• Bringing it all together
• Running a content audit
• Setting your success metrics
• Planning your content
• Creating a content marketing calendar
• Measuring your success